LETTER IN THE NEW YORK
get shorter as they age, the demand for petite clothing is about
to explode, as many baby boomers shrink to under 5-foot-4.
retirement being postponed, there will be a lot of women who
have the need and the money to buy new clothes. A smart
manufacturer would grab this market, and not only to make money.
the underlying ageism and sexism is great public relations with
baby boomers who do not tolerate bias.
(The title Dr.
Goldberg submitted was "Little Women Are Big Business.")